Advertising Opportunities

Print | Web /Social Media Marketing | Big Bang! Book

Brock Publishing brings you print and web advertising plus online social media marketing––reaching Boulder County, Mountain communities, Denver and beyond!

Boulder Magazine Print Advertising

Boulder County’s lifestyle magazine since 1978

Serving Boulder County since 1978, Boulder Magazine’s stylish layout is presented in a perfect-bound, coated-stock, 4-color magazine that is published every Memorial Day (summer issue), Labor Day (fall issue) and Thanksgiving (winter/spring issue).

Boulder Magazine’s compelling stories, in-depth guides and entertainment-filled calendar give locals and visitors alike an insider’s look at progressive Boulder, Colo. through three information-packed issues every year.

Call for a quote. 1x, 2x and 3x rates available. (See sizes and formats below.)

Print Advertising Sizes and Formats

Ads submitted electronically should be high resolution (300 dpi or higher), CMYK Adobe Photoshop TIF, EPS, Adobe Illustrator 9.0 formatted for Macintosh or high-resolution PDF formats.

PRINT AD SIZES:

1/8 page ...............................3.5"w x 2.25"h
1/4 page ................................3.5" x 4.75"
1/3 page ................................3.5"w x 7.125"h
1/2 page vert .........................3.5"w x 9.75"h
1/2 page horiz ........................7.25"w x 4.75"h
Full Page ................................7.25"w x 9.75"h (live area)
Bleed: 8.875" x 11.375"
Trim Size: 8.375" x 10.875"
Safe Zone: 8"x 10.5

Please use the Brock Publishing Design Checklist (PDF) to assist us in providing you with the highest quality reproduction of your ad.

CAMERA READY AD SPECS

300 dpi, CMYK, press-ready PDF, TIF, PSD or EPS with all text converted to outlines or InDesign CS3 file packaged with fonts & images. Word, Publisher, PowerPoint, Pages or Freehand files will NOT be accepted.

Boulder Magazine Reader Stats

92% of Boulder County residents familiar with Boulder Magazine read and use each issue.
More than 80% of our readers use the magazine repeatedly each season.
70% of our readers own homes.
48% earn more than $60,000/year

More than 21% earn over $100,000/year.

Distribution Reaches Your Customers!

Reaching Locals - Distributed door to door in select Boulder County neighborhoods
Available in more than 500 shops, restaurants, malls, boutiques, and offices.
Placed in 100 highly visible Community Info racks.
Reaching Visitors - Enjoyed in nearly every hotel, motel and B&B in Boulder County.
Reaching Newcomers - In welcome & relocation packets.

Online Marketing with HUGE Impact!

GetBoulder.com is Boulder County's most complete lifestyle web site. Nearly 25,000 unique visitors come to GetBoulder.com every month. Online marketing packages start for as little as $99 per issue.

GOLDEN Web Media Package - BEST VALUE

Great web exposure for an entire year for only $350! Includes:

12 months of web display ads you change four times ($750 value)
GetBoulder E-news sponsorship and profile ($350 value)
12 Tweets ($300 value)

$1,350 value for only $350! Available with three-time Boulder Magazine print ad insertion only.

Web Advertising Sizes and Formats
	WEB AD SPECS Web ads should be submitted as RGB jpegs at 72 dpi OR we will build your ad for you from your print ad materials. $100 extra if you do not run a print ad.

TWITTER BLASTS $25 each - reaching more than 1400 BoulderMagazine Twitter followers with each Tweet!
“According to a study published by eMarketer, more than half of social networking users have become a fan or follower of a brand online. Moreover, users are far more likely to say something positive about a brand than something negative.”

Online Advertising FAQ

How many click-thrus can I expect? Very few readers click thru, let alone purchase on the spot. View clickableness as a perk, but your ad is still—as with TV or print—all about attracting ‘eyeballs,’ presence, brand-building, and reinforcement.

Do you offer Pay per Click or Affiliate advertising programs? No. Instead, we offer low prices so we can keep things simple. We don’t offer pay per click, which doesn’t adequately honor the number of ‘eyeballs’ you receive, which is what folks pay for when they buy print ads—presence. We charge less than other sites because we choose to keep it a simple flat fee.

How do I know how our ad is doing? We measure, through Google Analytics, the number of unique visitors, return visits, and pages visited per visit. You can easily see how many click thrus are coming to you from us through your own, free, Google Analytics. We don’t measure click-thrus, but individual advertisers of course can.

Where do your readers live? Our traffic comes from all over the country, and the world—primarily Colorado (by far the most), then California, and Texas.

Exciting New Publication!

Blaze Into Spring Sales with the NEW...

BIG BANG BOOK!

Coming for Spring 2010